Journal

My Month in the Studio - May 24th 2026
A weekly studio diary, rambles and documents of cool things I've seen, been inspired by and would like to share each week. Instead of filling your inbox with another newsletter or... Read more...
The 'From The Source' Dress in detail
Sketches and photographs of the first 'From the Source' dress. Photographs by Paris Roche @eyeful_of_paris and Alexandra King.  Making of the dress ..... hand draping muslin, tulle and silk. Locations .... Black... Read more...
My Week In the Studio May 3rd
A weekly studio diary, rambles and documents of cool things I've seen, been inspired by and would like to share each week. Instead of filling your inbox with another newsletter or... Read more...
From the Source Film
  'From The Source' Film by Paris and Tom Roche. 2026This short film marks the start of a new direction and project. 'From the Source'.I loved working with Paris and... Read more...
From the Source - Photographs by Paris Roche
The beginning of the 'From the Source' project by Paris Roche, Artist and Photographer."Looking at nature as the inspiration, From The Source was an idea based on taking something unnatural and... Read more...
From the Source Project Proposal
From the Source started without me even realising late in 2025.I had been wanting to work with Paris Roche since first meeting her at a photography exhibition in Weston. She... Read more...
Making of the Les Sylphides Collection
Making of the Les Sylphides Collection .... The collection started as an idea in 2023/24. I snatched small moments of time here and there to work on the collection, gather ideas,... Read more...
My Week - 29th March 2026
A series of blog posts rambling and documenting cool things I've seen, been inspired by and want to share each week. Instead of filling your inbox with another newsletter or... Read more...
Les Sylphides Fashion Photographs by Lynnsey Kelly
The Les Sylphides collection photographed by Lynnsey Kelly It's taken me way too long to share these beautiful images of the Les Sylphides collection by photographer Lynnsey Kelly. I think I was... Read more...
Vintage Monochrome Styling
This beautiful vintage 1950s monochrome flocked dress has been calling to me to try on in my studio. I feel like I haven't tried on a dress in ages, winter... Read more...
My Week - March 20th 26 - Bristol vintage and flares
A series of blog posts documenting cool things I've seen, been inspired by and want to share each week. Instead of filling your inbox with another newsletter or your feed... Read more...
My Week (last few weeks)
A series of blog posts documenting cool things I've seen, been inspired by and want to share each week. Instead of filling your inbox with another newsletter or your feed... Read more...
My Week - Feb 18th 2026
A new series of blog posts documenting cool things I've seen, been inspired by and want to share each week. Instead of filling your inbox with another newsletter or your... Read more...
Custom Dress for Goodwood Revival 2025
Goodwood Revival has just come to an end for 2025, a weekend of vintage cars and vintage fashion. Good friend Scarlett Luxe was invited by Alpine cars to the festival... Read more...
Les Sylphides - The Inspirations
The real world can be pretty ugly, I needed to try and create some beauty. Not just chocolate box beauty but thoughtful ideas and a little magic.All the things that... Read more...
Les Sylphides De La Rose Collection - Zine and Lookbook
New Collection is here and here's some writing about it ....Les Sylphides De La Rose2025 Collection from Alexandra KingSomerset based designer, Alexandra King presents a small capsule collection exploring the... Read more...
New Collection Coming Soon ...
I've been working on something secret at the bottom the garden and very soon a new collection will be here. I hope to bring you a little magic in the coming... Read more...
Belle Dress for Summer 2025 - Japan and Bristol
  The Belle dress has been made in it's final edition for Summer 2025 coinciding with new photographs and a trip to Japan. I recently photographed Coni Thorne, model and theatre... Read more...
Summer dresses designed for Deadly is the Female
Spring Summer 2025 for Deadly is the Female. Designing the summer collection used to be a real struggle at Deadly is the Female, film noir femme fatales don't really do summer!... Read more...
Pink Bunny Dress
Happy April Fools Day!  To win the bunny gown and raise money for Women’s Aid donate here and follow the link at Deadly is the female All sorts of wild... Read more...
Happy Halloween
A little sketch and dress up this Halloween. This vintage 1950s green stripe dress was perfect for the occasion. It's a beautiful Halloween day here, enjoy!  Read more...
Kate Moss wears Alexandra King Cape
What can I say !?! Kate Moss, THE Kate Moss, coolest supermodel of them all wore a Vintage 1920s silk satin fringed cape from my collection to her birthday party at the Ritz... Read more...
1950s Mid Century Print Collection
My very good friend Lois has finally decided to part with her incredible 1950s mid century printed fashion collection. As with most collectors, there comes a day when your collection is... Read more...
Happy 2024!
Happy New Year! It's been a while! Firstly Thank You to anyone reading this and for a wonderful 2023 to all the amazing people who have supported me. I know... Read more...
Dear Diary July Newsletter 2023 - Think Pink!
Dear Diary .... Think Pink! July 2023 After my last update I thought I'd have a bit more fun with the idea of a newsletter / zine / sketchbook waffle. ... Read more...
New Colour Pop Maxi Dresses
Three new one of a kind maxi dresses in the beautiful heavy jersey with bishop sleeves and matching belts. Grecian goddesses in colour.  Available in the ready to wear dresses... Read more...
July 3rd Newsletter - Vintage and Barbie
  This week was about getting my vintage mojo back.  Since my trip away, meeting the fabulous Diana Ashman (pictured above) and rediscovering my love of dresses I have been... Read more...
Hello!
I haven't posted for a while. What with everything of the last few years, I have lost my creative mojo. I still make dresses but I look back enviously to... Read more...
Real Bride Whitney in the Charlotte Dress
The Charlotte Dress  Whitney chose a bespoke made to measure version of the Charlotte dress and added these gorgeous tulle bows to the shoulders. She styled her wedding gown with... Read more...
Champagne Sequin Vamp Gown
The Champagne sequin Vamp dress brings even more Hollywood Glamour to the bridal collection.  This dress is (as most are) a one of a kind gown made in a warm... Read more...
From the Archive - The Venus Dress
Looking back at some work I never had the time to share, as I start on a new collection. This series will have to be 'unseen from the archive'. Model... Read more...
Chiffon Vamp Gown in Ivory
I am always draw back to the white gown like a blank piece of paper. In this version of the Vamp dress it comes down to the simple, beautiful float... Read more...
Valentines Edit
Lapis Blue Silk Tasselled Gown
Happy New Year! Here's a January Blue, with some sparkle. Introducing the Lapis blue silk tasselled gown. A reimagining of an older design, the Lapis dress has a strapless bodice studded with Swarovski... Read more...
Metallic Old Hollywood Style Maxi Dresses
These metallics were so popular this year at Deadly is the Female. Made in a very small run of midi and maxi dresses with flutter sleeves for the boutique, which Claudia... Read more...
The Myrna Red Velvet Gown
  The Myrna gown is a one of a kind 1930s inspired design, constructed in a deep red velvet with a beautiful silky drape. This red velvet had been a... Read more...
West Country Life Interview
Sometimes I get asked for interviews or to participate in magazines, usually I say no and over the past few years with all the distractions I haven't spoken much about... Read more...
The Autumn tones Dress
  . Looking through my archive and revisiting dresses is such a joy at the moment. I'm ready to start on new project designs and collections after an unsettled couple... Read more...
Firebird Dress
. The Firebird Dress. I was never quite happy with this dress. The bodice had been over worked due to limited amount of fabric and too fussy distracting from the... Read more...
Red Dot Tulle Dress
. The red dotty tulle dress for Deadly is the Female. Styling this dress is so much fun. It can be a simple breezy cover up dress or layered up with... Read more...
Lilac - Liberty Print Dress
I fell in love with this Liberty London print a few years ago. Whenever anyone asked for a printed dress we all sent them straight to look at the Liberty... Read more...
Red Dot Tulle Maxi Dress
Red Dot Tulle maxi dress for Deadly is the Female 2022More info and to buy here. I loved the idea of this sheer red dot in a Claudia gown with... Read more...
Cancer Part 2 - The Return
  This is a bit of a scratch the record moment.  Please note I am just sharing my personal experience, to help reassure and inform others that might go through... Read more...
Deadly is the Female S/S 2022
Putting together samples for the Alexandra King x Deadly is the Female collection S/S 2022. Coming to Deadly is the Female from April. Prints so far with a few ideas coming... Read more...
Valentines Dress Designs
For Valentines this year I thought I design one dress but ended up with twelve instead. A dress inspired by each decade from the 1910s to the 2020s with my Valentines... Read more...
Powder Puffs Sketch
Trying to do more designing and sketching of my own work. Some will come into reality and others will stay as sketched dreams. This is a design for faux fur powder... Read more...
Alexandra King for Deadly is the Female Valentines Designs
  Moving from Winter to Valentines, this is a capsule collection of sumptuous velvet gowns, champagne sequins and sheer veils of red polka dots. The red polka dot gown I was... Read more...
Happy Holidays 2021
  Wishing everyone very Happy and peaceful Holidays. Thank you so much for all your support this year! And a MASSIVE THANK YOU to everyone working in the NHS for being the brilliant,... Read more...
Pom Pom Dot Dress and Daily Ramble
 Sketch for the polka dot pom pom mini dress. Rainbow pom poms, black velvet, sustainable upcycling and my idea for this little black dress. I just love how neon all... Read more...
Coca Cola Red Tassel Skirt
. There's always been something I find magical about the Coca Cola logo. Its not about the sugary drink but in all its red shiny swirls, is the sign of the... Read more...